Representation roundup
By Adnews Staff
Newad has signed an advertising sales representation agreement with Loud Mouth Entertainment of Toronto. Loud Mouth will sell advertising in Ontario on the web-based properties operated by Newad OnLine. According to the company, these sites attract approximately 2.8 million unique visitors per month. "We have identified Loud Mouth as the best partner to expand the efforts of our sales teams in Canada," said Martine Desjardins, vice-president of Newad OnLine. "This strategy will allow us to combine our expertise and surpass our business goals. The selection of Loud Mouth is based on the impressive track record of its president, Jesse Galal, known for his creativity, experience and ability to innovate. Jesse really understands our market and our clients, mostly national brands. As such, he uses each opportunity to suggest high-return solutions to deliver quality platforms and visitors to advertisers and their clients."