Health & Safety Ontario hires Grey
By Adnews Staff
Health & Safety Ontario has retained Grey Canada of Toronto as its full service agency of record. Grey won the account in a competitive process focusing on creative and strategy. Health & Safety Ontario is an organization encompassing 12 associations that work to improve health and safety at workplaces in the province. "The competitive process was a long one," said Nancy Kondo, director of marketing and communications in the organization's Workplace Safety & Prevention Services unit. "We met with 10 different agencies but Grey won us over with their clear and concise creative ideas. With Grey's assistance, more employers will become aware that Health & Safety Ontario can help them ensure that their employees arrive home safely every day."