Score Media, T.o.night form content sharing agreement
By Adnews Staff
Score Media and T.o.night Newspaper Group have formed a content sharing agreement. The publication T.o.night will now carry branded material from specialty television station The Score, including daily content from the channel's on-air personalities. These hosts will also discuss their columns on their shows and through various social media forums. "Partnering with a market leader in sports coverage is another way in which T.o.night is building on the informative content we provide commuters each weekday evening," said publisher John Cameron. "The unique insight The Score will provide our newspaper, and The Score's exposure to our estimated 109,000 daily readers, will greatly benefit both of our brands."
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