Yield rebrands
By Adnews Staff
Toronto-based Yield has undertaken a rebranding initiative for itself and its subsidiary Devtopia Digital. The latter has been renamed Yield Digital. The rebranding also includes a new Y-shaped logo for both operations. The changes are intended to highlight the integrated services provided by the agency. "With the increasing demand for end-to-end branding, advertising and digital solutions, this move made sense," said Brad Usherwood, CEO of Yield. "It's the final step in establishing our offering."
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