Website roundup
By Adnews Staff
Toronto-based AOL Canada has redesigned its homepage at <http://www.aol.ca>. The changes are intended to allow users to access multiple email accounts and social networking services from a single location. According to the company, the page will also be open to third-party service and content which users will be able to customize. The page also offers new advertising formats, rich media capabilities and content integration. The changes mirror those made to the company's US homepage at AOL.com last September. "With today's Internet ever-expanding and consumers engaging in multiple social networking platforms, it is essential that their experience on the Web is both personalized and integrated," said Edward Kwan, senior director of AOL Canada. "In terms of advertising, Platform-A Canada will now have the capability to expand its reach across more relevant and media-rich content and channels."