International news: Crispin Porter & Bogusky buys Daddy
By Adnews Staff
Crispin Porter & Bogusky of Miami has acquired digital agency Daddy of Gothenburg, Sweden. The firm will become the creative hub of Crispin Porter & Bogusky's European operations, which also include service offices in England, Spain and Germany. The European division will serve the agency's Burger King and Microsoft global accounts, as well as seek new business. "The addition of a creative factory in Europe will further contribute to our momentum in these markets," said Jeff Hicks, CEO of Crispin Porter & Bogusky. "Daddy feels like the perfect foundation on which we can grow. Our cultures are similar and they are eager to help us build our vision of a CP&B factory in Europe." Daddy's clients include Scania, Ciba Vision, Heinz, SAS, Philips, Capio, TeliaSonera and Autodesk. No financial details are available.