Transcontinental releases digital editions of 12 newspapers
By Adnews Staff
Transcontinental Media of Montreal has formed an agreement with NewspaperDirect of Vancouver to create digital editions of 12 of its community newspapers. Electronic versions of The Journal-Pioneer, The Western Star, The Guardian, La Nouvelle Union and The Telegram have already been released. The remaining titles will become available within several months.The digital editions, accessed from a Web browser, seek to replicate the full printed versions of the papers, including advertisements. "We researched a number of the available digital edition solutions in the market and NewspaperDirect's technology demonstrated that it was most leading edge and fitting for our needs," said Marc-Noel Ouellette, senior vice-president of the newspaper group at Transcontinental. "As part of Transcontinental's online strategy, partnering with this niche-based company was very inline with our growth objectives."