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Publicis Fast Forward forms alliance with Rocha Taner Results

Publicis Fast Forward has formed a new partnership with Rocha Taner Results, a sports and entertainment marketing agency specializing in licensing, brand marketing, sponsorships and ticket sales. Company principals John Rocha and Marla Taner will relocate to the office opened by Publicis in Vancouver last year. They will service clients operating in Vancouver, Calgary and Edmonton. Publicis Fast Forward is a division of Publicis that specializes in marketing involving athletes, celebrities, cause-related activities, sports, entertainment and sponsorships. “This adds another specialized tool to our communications arsenal, creating more opportunities for our local clients to enhance brand equity and create a deeper connection with their consumers,” said Brett McIntosh, vice-president and managing partner of Publicis Vancouver.

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