Purdy’s Chocolates hires Taxi II
By Adnews Staff
Purdy’s Chocolates of Vancouver has appointed Taxi II of Toronto its creative agency of record. The agency will develop communications for the confectioner intended to build the Purdy’s brand in Ontario and support awareness of the brand in western Canada. This is the first time Purdy’s has hired a full service communications firm. “We have many messages about our fabulous offerings to get out to our customers,” said Karen Flavelle, CEO of Purdy’s Chocolates. “I'm confident we’ve found a partner in Taxi II to streamline our messages in an exciting and creative way.”
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