Pfizer holds Nicorette contest
By Adnews Staff
Pfizer Consumer Healthcare of Toronto is holding a contest to promote its Nicorette smoking cessation product. During the contest, called "Smile For The One You Love," Canadians can enter a draw for one of six trips for two by submitting a photograph of someone who has inspired them to quit smoking. Entrants can also submit pictures of people who quit smoking for them. The contest will run at Nicorette.ca from Feb. 6 to March 21. The program was created by Edelman. Web design was handled by Klick.
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