Forever Group retains Parcel Design
By Adnews Staff
The Forever Group of Toronto has hired Parcel Design create a brand identity and related marketing materials for its Hidden Assets line of silicone breast enhancers and breast comfort accessories. The products are designed to be inserted in a bra or worn in place of a bra. Parcel's assignment includes marketing aimed at retail and department store buyers as well as consumers. The agency plans to have the program completed by the spring of 2006.
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