Young & Rubicam adds CFO, two creative directors
By Adnews Staff
Young & Rubicam of Toronto has appointed Douglas O'Keefe to the position of senior vice-president and chief financial officer. O'Keefe will also be the CFO of direct marketing agency Wunderman. He will oversee all client-related financial issues for both companies. O'Keefe previously held the post of corporate controller at Rogers Broadcasting and Rogers Media. Prior to that, he was a chartered accountant at Ernst Young. The agency has also gained two new creative directors: Peter Gilboy and Joe Hash. Both will work on the Ford of Canada account. Gilboy was most recently at Bates Canada, where was a creative director and writer working mainly on the Hyundai Auto Canada account. Hash was most recently a freelance creative consultant. He has also previously worked at MacLaren McCann and Goodgoll Curtis.