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CREEMORE SPRINGS PROMOTES URBOCK BEER

Brewery Creemore Springs of Creemore, ON, has introduced a new blend of urBock beer for the holiday season. Brewed in winter, urBock is a dark lager with a creamy taste, according to the company. It will be sold in Ontario until the end of the holidays in six-packs, 341 ml bottles and in gift sets with glasses at Beer Stores and LCBO outlets. The product is being promoted with an ad on the Beer.com Web site which will run from November to December. Beer.com will also conduct a webcast for urBock in December. Blade Marketing Communications of Toronto handled the design of both these elements.

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