XBOX, MOUNTAIN DEW, 7-ELEVEN HOLD HALO 2 CONTEST
By Adnews Staff
Xbox, Mountain Dew and 7-Eleven have begun a joint contest to promote the release next month of video game Halo 2. The contest will take place in British Columbia, Alberta, Manitoba, Saskatchewan and Ontario between Oct. 1 and Nov. 30. The winners will receive a copy of the game before its release on Nov. 9. Additional prizes include a trip to the 2004 Spike TV Video Game awards, a trip to Bungie Studios to play against the game's developers, Xbox video game systems and Xbox Live starter kits. The promotion also includes the distribution on three Halo 2 collectable cups. Public relations for Xbox are handled by High Road Communications of Toronto.
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