WHITE SPOT CAMPAIGN BEGINS
By Adnews Staff
White Spot, a Vancouver-based chain of restaurants, has released a new television campaign created by Wasserman & Partners Advertising of Vancouver. Two 30-second and one 15-second commercial will air in British Columbia until the end of the year. The campaign describes White Spot a place to go for a casual dinner, a drink or to watch a game. The ads also depict the restaurants' renovated interiors and a new menu called "Lifestyle Choices." The television advertising is being supported with in-restaurant materials and a radio ad.
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