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MICROCELL PROMOTES Z200 PHONE

Montreal-based Microcell Solutions, which provides telecommunications services under the name Fido, began promoting the Sony Ericsson Z200 handset last week. The phone is exclusive to Fido. The phone, aimed at younger users, comes in blue with a silver cover or white with a red cover. T The Z200 also has a colour screen. The handset is being promoted with in-store materials created by BOS of Montreal and on the company Web site at <www.fido.ca>.

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