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PALM CREATES NEW BUDWEISER CAMPAIGN

By Adnews Staff

Palm Publicité Marketing of Montreal has created a new television campaign for Budweiser, produced in Canada by Labatt. A 60-second commercial depicting body surfers in a mosh pit will be released today. A 30-second version of the ad will also run. A second 30-second ad will be released on March 15. It depicts fans getting tickets to a rock concert. The English and French advertising will run in Quebec only.

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