CHINESE EVENT LOOKING FOR SPONSORS
By Adnews Staff
Sponsors are being sought for the Superstar Fundraising Gala for the Chinese Cultural Centre of Greater Toronto on April 20-21. Two groups are helping the Chinese Cultural Centre organize the event: Hong Kong Television Broadcasting Corp. and Fairchild Television. A variety of sponsorship packages offer Chinese media and editorial coverage before, during and after the live four-hour televised broadcast portion of the event. The sponsorships start at $5,000. The organizers are also selling advertising in the souvenir program and holding a silent auction. Singers and artists from Hong Kong and Taiwan will entertain during the telethon. The Cultural Centre is a non-profit organization which is building a facility where Canadians will be educated about Asian ways of doing business and trade ties will be strengthened with the Far East.