NEW VP OF MARKETING AT PRIME RESTAURANTS
By Adnews Staff
David Scapillati has been hired by Prime Restaurants as vice-president of marketing. He will manage the marketing department of the Toronto-based company, which owns restaurant chains including East Side Mario's, Casey's Bar & Grill, RD's Ribs, The Esplanade Bier Markt, and a number of Irish-style pubs. Scapillati was previously vice-president of sales for foodservice national accounts at the Coca-Cola Bottling Company in Toronto, where he led strategic planning, marketing, budgeting, selling and pricing strategies for the company's foodservice channel. Prior to that he worked as an accountant at Price Waterhouse and Arthur Andersen.
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