HOMES FOR KIDS, OMNI TELEVISION TO PRODUCE PSA
By Adnews Staff
Omni Television, owned by Rogers Media, and Home For Kids are readying a multilingual public service announcement. Seven versions of the 30-second ad will be produced, in English, Cantonese, Hindi, Italian, Portuguese, Spanish and Tamil. The ad encourages participation in the Homes for Kids foster parent recruitment initiative. Home for Kids is a group of central Ontario children's service agencies that provide foster homes for children in need of care. Omni Television will provide funds for the ad and donate air time to the campaign. Home For Kids used Hildebrand Productions of Toronto to create the ad.
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