RONA RENEWS CFL SPONSORSHIP
By Adnews Staff
Quebec hardware and home improvement retailer Rona has renewed its sponsorship of the Canadian Football League. No financial details are available. During the two-year agreement Rona will remain the "official home improvement retailer" of the Toronto-based league and have use of the league's trademarks. The retailer will also have a field presence during all 2003 and 2004 post-season games. Rona has been a sponsor of the CFL for the past two years. The retailer operates 527 franchised, affiliated and corporate stores in Canada.
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