FLAVOUR PICKS UP EBAY CANADA ACCOUNT
By Adnews Staff
EBay Canada has hired Toronto agency Flavour to develop its advertising. The online auction Web site, also based in Toronto, previously used Flavour's executive vice-president and co-creative director Craig Cooper on a freelance basis. EBay Canada also picked up creative developed by Goodby, Silverstein and Partners, the agency that works for the company's U.S. parent. EBay contacted Flavour and assigned the business without a review. Cooper said the agency has already begun working on new advertising will break later this spring.
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