CENTURYTEL ASSIGNS MORE WORK TO MC DIRECT
By Adnews Staff
CenturyTel of Monroe, LA, has assigned its dial-up Internet access direct marketing work to MC Direct. The Toronto-based direct response agency has been the agency of record for CenturyTel's long distance and residential local exchange direct marketing for three years. CenturyTel assigned some trial work to MC Direct based on that history, followed later by the rest of the account. Previously the work had been handled by a U.S.-based agency. CenturyTel provides local exchange, long distance, and Internet service as well as security monitoring to approximately three million customers.
« Back Next »
Comments
blog comments powered by Disqus