KFC RENEWS CFL SPONSORSHIP
By Adnews Staff
KFC has renewed its sponsorship of the Canadian Football League. The chicken chain has been an official sponsor of the CFL since 1997. Its renewal is for a term of one year. As part of the new agreement, KFC will hold a promotion in support of the Grey Cup game, which will take place in Edmonton on Nov. 24. The promotion will be a contest in which consumers can win prizes including a trip for two to the Grey Cup. KFC operates 490 restaurants in Canada.
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