FORZANI GROUP ENTERS QUEBEC ATMOSPHERE
By Adnews Staff
Sporting goods retailer The Forzani Group is opening Atmosphere, a new big box franchise specializing in outdoor sports. The first Atmosphere location will be in Quebec City. It will sell footwear and apparel for outdoor sports such as kayaking, canoeing, snowboarding, skiing, cycling, climbing and camping. The Forzani Group's corporate banners include Sport Chek, Forzani's, Sports Experts, Coast Mountain Sports and Sport Mart. Its franchise banners include Sports Experts, Intersport, RnR and Econosports.
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