JUMP EVENTS TO PRODUCE JOSÉE CHOUINARD FAREWELL TOUR
By Adnews Staff
Jump Events, a division of Toronto-based advertising and marketing communications agency Jump Communications, has been hired to produce Canadian figure skating champion Josée Chouinard's farewell tour. The eight-city tour will begin in Edmonton on September 26 and will travel to Vancouver, Calgary, Winnipeg, Toronto, Montreal and Ottawa, ending in Halifax on October 9. Benjamin Werbski, president of Jump Communications, met Chouinard during the Elvis Stokio Tour when he was at Canon Canada. Jump won the assignment based on that previous relationship. Jump will find sponsors and suppliers, make travel arrangements and gather skaters. Chouinard will be joined in performance by Canadian, World and Olympic skating champions including Brian Orser, Isabelle Brasseur and Lloyd Eisler, Elizabeth Manley and Kristy (Sargeant) Wirtz and Kris Wirtz. Rogers Media, media sponsor of the tour, will also promote the tour through its radio stations and magazines.