VICHY LABORATOIRES HOLDS SUN PROTECTION EVENTS
By Adnews Staff
Montreal-based skin care product manufacturer Vichy Laboratoires is kicking-off a series of Sun Protection Events in Toronto today. Running through May and June in various shopping centers in Toronto, Quebec, Alberta and Vancouver, the events allow consumers to have their skin analyzed to determine the level of sun protection they require. Vichy Laboratories first ran these events last year in 227 cities in 14 countries April through to August. The tests determine the amount of sun protection required using three video microscopes that show damage to skin not visible by the human eye, according to the company. Vichy's Sun Protection Events are being supported with public and media relations from Ashworth & Associates of Toronto.