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TELEVISION CAMPAIGN ON THE MENU AT GOLDEN GRIDDLE

Toronto-based Golden Griddle Corporation breaks a new television advertising campaign on April 22 in the Ontario market. The six-week campaign consists of 15-second animated spots targeting families with children, with a slight skew towards males with a hearty appetite. The campaign also continues the chain's "Best in Breakfast, All Day" message first introduced last year. During its new campaign, Golden Griddle will be offering the six breakfast, lunch and dinner steak entrées on its menu for under $10.00. The chain operates 40 locations in Ontario. Advertising for Golden Griddle is created in-house. Production of the television spots was done by Bone Digital of Toronto.

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