BBDO'S PROXIMITY NETWORK GROWS
By Adnews Staff
Proximity Canada is opening the doors to its Vancouver office this week. Heading up the new location is managing director Raquel Hirsch. Proximity is a global relationship marketing network that connects member agencies of BBDO. It specializes in direct marketing, database mining and interactive marketing services. Proximity Canada launched its Toronto headquarters in January becoming the first North American member of the global network. In Vancouver, Proximity's operations have been merged with the interactive and Web technology design firm Tinderbox Interactive. Tinderbox is owned by Lanyon Phillips Communications, a BBDO member agency.
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