GLAVIN & ASSOCIATES ON A MISSION FOR Q9
By Adnews Staff
Toronto-based Glavin & Associates recently rolled out a new direct marketing campaign for Q9 Networks Inc. Q9 is an Internet infrastructure and Web server co-location provider based in Toronto. The campaign is targeting senior IT executives and "decision-makers" in mid to large-sized companies primarily in the Ontario market, inviting the potential customers to tour Q9's data centre. Approximately 1,000 security-sealed film canisters have been sent out. Each Q9-branded canister contains a DVD film, details of a contest to win a DVD player and a Q9 Networks brochure. Also included is a Mission Dossier with a secret code that reveals, upon taking the tour, if the recipient is a winner of one of ten DVD players.