PROCTER & GAMBLE CLEAN UP WITH SWIFFER WETJET
By Adnews Staff
Cincinnati-based consumer goods company Procter & Gamble is launching a new floor-cleaning device in Canada this fall that the company is touting as an innovation in floor cleaning. The Swiffer WetJet is a battery operated, all-in-one product designed to take the place of a mop and bucket. The WetJet dispenses a cleaning solution and uses polymer pads to draw in the dirty water. The Swiffer WetJet follows the introduction of the Swiffer Sweeper last year. The sweeper uses cloths that develop an electrostatic charge to attract dust, dirt and other particles. The new Swiffer WetJet can be used on a variety of surfaces including vinyl, tile, marble, laminate and wood. It will be sold at Canadian Tire, Costco, Wal-Mart, Zellers and select Loblaws stores.