ARGYLE ROWLAND LOOKING FORWARD TO A BLUE SUMMER
By Adnews Staff
A one-month public relations campaign from Toronto-based Argyle Rowland Worldwide is promoting a blue summer. The campaign, created for client Ontario Blue Cross, supports the re-launch of OBC's Summertime Blue Travel Insurance Plan, originally introduced last year. The Summertime Blue plan offers individuals and families worldwide travel insurance coverage all summer long, no matter how many trips are taken. Anne Dimon, OBC travel spokesperson, will be available throughout the campaign to discuss topics including travel safety tips, building a personal travel safety kit and what to look for in buying travel insurance.
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