MINDSHARE COMMUNICATIONS ENTERS THE ENTERTAINMENT ZONE
By Adnews Staff
Vancouver-based Mindshare Communications Inc. has been hired to handle corporate communications and investor relations activities for The Zone Entertainment Group of Richmond, B.C. The Zone operates family entertainment complexes in Western Canada, specifically "Zone" bowling centres and "Big River" pubs and restaurants. Mindshare, a financial communications firm providing investor and public relations counsel, media relations and creative communication strategies, will work with The Zone to expand its audience and build its relationship with the investment community. The Zone is also looking to expand throughout Canada and into the U.S.
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