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SUREFIRE COMMERCE APPOINTS GOODMAN

Montreal-based SureFire Commerce Inc. has appointed Goodman Communications as its public relations agency-of-record. The Toronto-based agency's appointment follows a competition with three additional unnamed shops. Goodman has already begun work on developing a full-service communications program for SureFire including investor relations, financial relations, corporate communications, product publicity and media relations. SureFire offers small- and mid-sized companies e-commerce solutions using transaction processing and merchant enabling technology.

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