INFORMATION HIGHWAY GOES FISHING
By Adnews Staff
Information Highway Magazine has caught the catch of the day. The electronic content publication has appointed Fishbowl Communications of Toronto as its agency-of-record for next year's conference and exhibition. The account was awarded following an agency review. Fishbowl will be responsible for developing conference marketing materials and publicity for the event. According to David Shinwell, conference and exhibition producer, Fishbowl was chosen for its track record in the high technology arena. Fishbowl Communications is a marketing communications and public relations firm specializing in developing and executing communications programs for clients in the advance technology sector.
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