VBN EXPANDS NETWORK
By Adnews Staff
Toronto-based Internet advertising firm Virtual Billboard Network has added several new female-oriented Web sites to its portfolio. According to VBN, the addition of these sites enhances its commitment to developing a Canadian network for marketers seeking targeted Internet advertising campaigns. Joining the network's portfolio are: Moxie (http://www.moxie.ca), a Canadian portal for women, Boob Toob (http://www.boobtoob.net), a female-oriented television programming site, Sports Femmes (http://www.sportsfemmes.com), a news and views publication of women in sports, Eve's Garden, (http://www.evesgarden.net), an online women's health and wellness resource center, SheBytes (http://www.shebytesmag.com), a technology and new media e-zine for women, and Jet Lag (http://www.jetlagmag.com), a contemporary arts magazine. VBN is a subsidiary of Gallop & Gallop Advertising. The network has over 200 Web sites in its Internet advertising network on a national and multi-national level.