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MINDSHARE TO BE LAUNCHED IN THE UNITED STATES

By Adnews Staff

WPP Group plc of London has announced that MindShare, the combined media operations of Ogilvy & Mather and J. Walter Thompson Company, will be launched in the United States. Irwin Gotlieb will join MindShare as worldwide chairman and chief executive officer and will also become chairman and CEO of MindShare in the United States. Gotlieb comes to MindShare from The MacManus Group's MediaVest Worldwide, where he was president and chief executive officer. His appointment with MindShare is effective September 13. MindShare currently has 41 offices and operates in 34 markets. Its clients include: American Express, De Beers, Ford Motor Company, IBM, Kimberly-Clark, Nike, Rolex, Shell and Unilever.

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