CJRT-FM AND CHAPTERS SELLING A CENTURY OF JAZZ TO U.S. STATIONS
By Adnews Staff
CJRT-FM, the classical and jazz radio station based in Toronto has teamed up with Chapters in creating "The Jazz Century". The 13, two-hour segments are a chronicle of jazz music through the years from the early days right up to modern day jazz music. To promote the collection, CJRT-FM sent a direct mail piece, created in-house, to 1,200 radio stations in the U.S. and to CKUA in Alberta. "The Jazz Century" was written and produced by John Norris and jazz host Ted O'Reilly.
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