TRANSCONTINENTAL IS PLANTING ITSELF IN THE U.S.
By Adnews Staff
Montreal-based Transcontinental Group is building a printing plant near Dayton, Ohio. The plant will be designed for direct marketing and is scheduled to begin production early next year. Direct marketing uses computerized databases to send consumers promotional material offering products and services. The plant is being built on the same site as Transcontinental's existing flyer printing plant. Transcontinental is a printer of direct marketing materials, flyers and books. PR for the commercial printing company is handled by Temple Scott Associates of Toronto.
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