LONDON HOSPITALS LAUNCH A DREAM OF A LIFETIME
By Adnews Staff
Four London, Ontario hospitals are launching the "Dream of a Lifetime" super-lottery. The lottery is a partnership between the Foundations of London Health Sciences Centre, St. Joseph's Health Centre, Parkwood Hospital and the Children's Hospital of Western Ontario. All proceeds from the lottery, which runs from April 8 to June 1, support patient care throughout London's hospitals. The lottery is being promoted with direct mail, radio, newspaper, outdoor and transit advertising in the London and surrounding area. Advertising and PR for the Dream of a Lifetime lottery is being done by Connections Integrated Communications Inc. of London, Ontario.
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