DIESEL WINS WINES OF FRANCE
By Adnews Staff
Diesel Marketing of Montreal has been chosen to create an advertising campaign for the Wines of France in Ontario. The contenders for the account were Dentsu-Cadence of Montreal and Tam Tam/Chiot Day of Montreal. Diesel was chosen by Sopexa (Canada), the agency in charge of promoting the French food industry and L'Office Interprofessionnel National des Vins. Diesel's first campaign will be launched within the next few months.
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