LYNN COMMUNICATIONS AWARDED THE GRAMMYS
By Adnews Staff
For the first time ever, there is an international effort from Japan, Germany, the U.S., the UK, as well as Canada to promote the GRAMMY Awards worldwide. Lynn Communications of Toronto has been awarded the public relations and promotion campaign in Canada for the 41st Annual Grammy Awards, the world's most popular annual music showcase. Lynn Communications won the account based on its experience in broadcast, music and promotions, as well as through recommendations. The GRAMMYS is an event of the National Academy of Recording Arts and Sciences. Several promotions are being planned in conjunction with music houses, media outlets and retail partners, although no specific plans have been confirmed. The campaign is scheduled to begin early February.