OMNI CREATES NEW BILLBOARD
By Adnews Staff
Montreal-based Omni, The Outdoor Company recently began operating its Trivision billboard in Toronto. The billboard stands over 90 feet tall and features east and west facings that are 14 feet by 48 feet in size. In addition, the billboard carries electronic message boards measuring six feet by 48 feet. The Trivision board will have rotating slats with three creative executions that change every 10 seconds. The first two advertisers on the board are Bell Mobility and Belair Direct.
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