TD BANK GIVES DINERS A DISCOUNT
By Adnews Staff
Toronto Dominion Bank is giving restaurant diners a break on the cost of their meals. The company launched a program this week called TD Diner's Privilege, which offers a 15% discount on all food and non-alcoholic beverages at participating restaurants when the meal is charged to a TD Visa credit card. The discount will appear as a credit on the cardholder's next monthly statement. Currently, participating restaurants are located in Ontario, Quebec, Manitoba, Alberta and British Columbia. TD will promote the program using inserts in monthly statements and decals in restaurants. The campaign will be created by Mosaic Direct of Toronto. So customers know which restaurants they can receive the discount, a restaurant guide book will be included with their September monthly statement. In addition, there will be a 1-800 number that will provide an up-to-date list of restaurants offering the discount.