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PRIVATE AIRLINE LAUNCHES CORPORATE SERVICE

Sport Hawk International of Toronto is targeting corporations with its first-class airplane service. Under the deal, corporations will be able to hire the plane for such things as road shows, hosting incentive programs or executive group travel. The plan seats up to 70 passengers. Seating areas on board are divided into three sections including lounge and executive conference areas. All cabins feature oversized first-class seats. Menu selections can be pre-planned by the corporate client and catering can be arrange from specific local restaurants. In-flight entertainment equipment includes VCRs, as well As compact audio and video disc players. The jet has a five hour flying range, over-water capability and meets stage three noise reduction levels, allowing late landings at major airports and small, private executive terminals. Sport Hawk will promote the plane service using targeted direct marketing done by G/Comm of Mississauga, Ont. PR is being done by Primary Counsel Group of Toronto.

Sport Hawk has also signed long-term contracts with the Toronto Blue Jays and Toronto Raptors. Both teams will fly the Sport Hawk jet for all of their regular season road games. In addition, the airline has signed short-term contracts with the Montreal Expos, Seattle Mariners and Detroit Tigers.

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