HOME PAGE LINK CREDITED FOR STOCK EXCHANGE ACTION
By Adnews Staff
When the Toronto and Montreal stock exchanges asked Speedware Corporation chairman Ian Farquharson to account for increased trading of his company's shares, all he could think of was the company's advertising on the World Wide Web. At the beginning of this month, Speedware's logo began appearing in the sponsor list on the home page of the popular Web browser Netscape. Within two days, 7,000 hits had been made on Speedware's home page which is linked to Netscape's and can accessed by clicking on the Speedware logo. Speedware's home page (http://www.speedware.com/) contains comprehensive information on all the company's products. This month it introduced its Autobahn Internet software, which lets users create live pages on the World Wide Web featuring constantly changing information, so that data such as stock prices and inventory levels are up-to-the minute. With 22 office in eight countries, Speedware markets client/server programs for application development, integrated accounting, enterprise reporting, E.I.S and data warehousing. It also sells computer hardware from Hewlett-Packared and IBM.