PUBLICIS GETS MORE BUSINESS FROM PFIZER
By Adnews Staff
Publicis BCP of Montreal has been handed additional business from Pfizer Canada of Montreal. The agency will handle advertising for the pharmaceutical company's new antipsychotic drug called Zeldox. The drug will be used in the treatment of schizophrenia and related disorders. Publicis BCP won the business after a competition with about three other unnamed agencies. The agency already handles advertising for Pfizer's Zoloft antidepressant drug and its Alzheimer therapy, Aricept.
« Back Next »
Comments
blog comments powered by Disqus