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COLUMBIA TOUTS PRODUCT RANGE

By Adnews Staff

Columbia-MBF of Mississauga, Ont. recently introduced a national trade campaign to promote its line of electrical products. The ads were created by KaganDay Advertising Plus of Toronto and are being seen in two publications: Electrical Business and Le Monde de l'Electricite. The campaign will also use trade shows, PR and direct mail as well. Columbia is an electrical supply company.

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