NADBANK OFFERS PRODUCT CATEGORY REPORTS
By Adnews Staff
NADbank Inc. of Toronto released its first Product Category Report this week. Called Home Improvements, the report provides insight into the amount spent and types of home improvements in Canada. In addition, the report will contain readership and retail shopping habits. For example, the report shows that homeowners in Atlantic Canada had the highest incidence of undertaking all types of home improvements over the past two years. In addition, over one-third of home renovators purchased furniture in the past year, and over 19% bought a major appliance. The Home Improvements report is the first in a series of reports to be available by NADbank. Other reports will cover: lifestyle and leisure, automotive, retail, RRSP/investments, the Internet and PCs.