NEW GOULD UNIT FOCUSES ON RETAIL
By Adnews Staff
Toronto-based Gould Outdoor Advertising has set up a new retail sales department for the Toronto area market. The department will handle sales for small retailers who do not have national ad representation, but they want to advertise their products and services on a few billboards in the city. Eva Triolo has been appointed to head up the new department. Most recently she was a sales executive at the agency. Other sales executives in the retail department are Michael Correoso and Matt Lettau. Formerly Correoso worked at Timberland and Lettau worked at WAC Sportswear. Chris Sharpe has joined the department as junior sales executive. Previously he worked in Gould's accounting unit. Susie Morra will be sales coordinator in the new division. Most recently she was at Gould as an administrative support employee. Gould already has a retail department for the Ontario markets of London, Hamilton and St. Catharines, as well as in Collingwood, Ont. and Ottawa.